Hi, this is Alex Mountjoy, and this is my Quick Call for Sunday, September 25th. Every Monday at Dolce Mia we send out a little e-mail we call the Monday Motivational, which is a short, often poetic excerpt of writing from a broad range of sources, such as Ralph Waldo Emerson, Warrent Buffett, Lao Tzu and Bear Grylls. We invite our reps to let us know whenever a Monday Motivational strikes a chord with them. Here’s a note we got back recently.
I enjoy the Monday Motivationals, not just in regard to Dolce Mia but also as a motivation or encouragement in all aspects of life. As a widow, sometimes life can be overwhelming, so encouragement of any sort is always welcome. We all have our obstacles, and issues to overcome, and positive reinforcement is something you can’t get enough of. In our world, we sometimes focus on the negative instead of the positive, so a reminder of positive thinking is much needed and appreciated.
Thanks for listening
One of our sales reps asked recently about what Dolce Mia Designer reps can do through their websites to offer value and appreciation to their customers.
>> Promotion Requests
>> 1. Free gift with First Order – get a guest soap (company choice of scent)
>> free with first purchase, any sized purchase. Could be automatic for new
>> accounts or with code.
Can’t do: “automatic with new accounts.”
Can do: free gift with minimum purchase. These can be tiered, as they are currently on our web site. They will be shown as available
We set up a sample for you. When you go to your personal Dolce Mia web site you’ll see your gifts with purchase in We Appreciate You.
>> 2. Free ground shipping with code. I’d like different codes to be used in
>> various marketing promotions. For example, FB001 and FB002 for 2
>> different facebook ads and TW001 and TW002 for 2 different twitter
>> promotions and CH001 for someone seeing a specific banner ad.
Can do. Any code you want, text or numeric, is possible. You can require a certain baseline purchase in order to qualify for free freight. Can also be a % or $ discount with purchases of a certain level. Can allow customers one use, or multiple.
>> 3. Free gift with purchase, with different purchase levels. For example,
>> get a hand cleaner free with a $35 purchase and get a bar soap free with
>> a $75 purchase. I’d love to get your thoughts on what you feel the best
>> purchase levels and gifts may be. This would be available for return
>> customers or with a special code.
Yes, as described above, can do. The best gifts with purchase we feel are the small, “treats” from the Luxe Line – lots of “wow” factor, The Luxe Travel Companion makes a wonderful larger gift.
Can’t do as a “code” item. G.W.P. will be available to all customers on your site.
>> Affiliate Marketing
>> What information is
>> needed for the proper tracking? How often is reporting available and in
>> what format?
For a given referral source, this is what the data would look like.
Facebook Dolce Mia Jobs – Total Referrals 1
Contact Us : 37 referrals, Average Time: 53.91666667 minutes, Average Clicks: 32.0000
Right now, this data is only available to us at H.Q., and to you through us, weekly or so.
Alex
We can all think of things we once set out to accomplish but then lost steam in a few months. And you know you are smart enough, and capable enough to have done them all. Think about if it Would have helped if you had taken a long-term view from the beginning, if you had said to yourself, I am going to succeed, now just to figure out how.
By extending your plan out into the future beyond one month, beyond three months, beyond six months to the years ahead, provided it is really something you want to accomplish, the mental acceptance that “this is a goal that will take time” can make all the difference in the world. Now the problem is more simple and comforting. Not “if”, which is stressful, but “how” which, I believe you are smart enough and capable enough to solve.
Pacing is the key to “how”. With your three-year plan, establish a routine you can keep up for three years. And don’t do anything you can’t keep up. Long term vision, and a pace you can keep up…forever — those are the two secrets to reaching your goals.
In sales, a key part of your 3-year plan is your 3-year marketing strategy. To build your business, you will need to not only make people aware of what you do, but keep in touch with them as they warm up to you and come to see you as a committed, hard-working and faithful, and friendly person, who makes them feel good with every little “hello”.
Alex
Is Christmas going to be great for you?
Yes! It is only a question of how good. Most people take time to warm up to a new idea. Think about any of the purchases you made recently. There was probably a process, perhaps lasting several months, in which you soaked up the idea. Maybe you benefited from consistent communication. The more you can develop listing ears now, the more business you’ll have in December.
Alex
One thing we do for our customers is send them a note after we ship their order asking them what they think.
For my quick call today I’d like to read a few recent responses.
Dolce Mia Fish mango tangerine lotion FSH2LP
I love it. Bought it once in a store and I missed it so much when I ran out I ordered 3 more!!
Sent from my iPhone
Dolce Mia Vintage Hawaiian Tropical Citrus Shea Butter Lotion
VIH2LP
I love it! I picked up the travel size at a “mail box” store and went through it super fast. I was glad to find the 12oz size 
Sent via BlackBerry by AT&T
Cockatiels Tuberose Shea Butter Lotion
re: CTL2LP
Alex:
It’s my all-time favorite lotion. [Smile]
via. email
The theme to our marketing philosophy this fall seems to be “consistency” and “giving”. These ideas are coming up in everything I write, as well as in our audio and video messages to our sales reps. I enjoyed making this Message from the President video very much. Part 1 Part 2 I even enjoy watching it. The side stories are what stick in my mind. They are fun to think about. -Alex
When I lived in France, I lived with an old woman who’s husband had been in the war. She told me how he sent letters, and all she really cared to read, all that mattered were the words “I love you.”
This is why I share with you every week a warm, heartfelt note from a real person, a real customer of Dolce Mia, because we can never hear it enough, and each time we hear it, it is just as wonderful as the last. I love you.
Here’s what we wrote:
I would love to hear what you think of the Modern Metro Shea Butter Lotion 1/2 oz if you have a moment.
To which we received this reply:
Dear Alex:
It’s wonderful! As is all your products! Thank you for asking!
Hugs, Sue Cole (John’s adorable wife)
Here’s another, from a woman who bought our Western album (we’ve changed the names on both of these messages).
Dear Alex,
I LOVE them!!! I just finished putting all my pictures from our vacation to Montana & Wyoming in them and they look great. I love the quality and design of the covers and how easily the pictures slid into the pockets. I also love that there is plenty of room on the side to write comments. They are perfect and I could not be more happy!!!! Thanks
Liz
This thought came my way the other day.
“I attract to my life whatever I give my attention, energy and focus to, whether positive or negative”.
Sooo….if you are not happy with something in your life…
STOP giving it attention….energy….or focus!! Simply ask yourself, what DO I want to have happen?
Then give THAT more energy, attention, and focus. Seems simple…………..and IT IS!!
Personally, one of my favorite ways to focus attention on something I want to have happen is to write down how long I think it will take me to do it. If it is an unpleasant task, then realizing that it will only take me twenty minutes make it a lot easier to do. And if it is a task that I have had a hard time beginning because it seemed too large and scary, then putting a time limit on it, even if it is only enough to get started, somehow makes it manageable.
Next, keep track of how long it actually takes. Sometimes you’ll run way over. Sometimes you’ll finish quicker than you planned. Either way, you’ll find yourself not only understanding better how you spend your time but being able better spend the time that you have.
A fringe benefit of keeping track of how you spend your work time is that it makes it easier to relax when you are done. When your jobs are defined, they don’t run together into one big chore that lasts all day.
This strategy has made me feel better. I hope it works for you.
From the President
I love my red Dolce Mia clipboard! I use it every day. It is sooo much nicer than those pressboard ones, which now give me the willies. I also love my Dolce Mia pen. Yes, it it is just a pen. But it is a pretty color, has sparkles and is special. For me, these accessories, as well as the tote bag, and the Dolce Mia Rep Pin make me feel good about what I do, what I’ve accomplished. They are small things, but special. And because Jenny designed them all, they look great!
Feeling good about what we do is a big part of being a Dolce Mia rep. The company-sponsored business tools mentioned above are more items of pride than of practicality, although they are certainly useful. Most, in fact, can’t be purchased, but must be earned. The exception is the red clipboards. You can get three of the Red Clipboard with the Shop Demo set. But the other items all given as sales rep awards. They aren’t for sale.
As an Active Inner Circle rep, you are eligible for the monthly contests and promotions that can get you the pen, the pin, and the tote. Please consider the value of these opportunities from all angles. We want you to enjoy all of these wonderful things.
Alex
“As we let our own light shine, we unconsciously give other people permission to do the same.”
Nelson Mandela
Your light is your joyous face, the fun you have doing your thing, getting out there and putting yourself in the stream of all the people who want to be impressed by you.
Thanks for Listening.
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